Infographic: Top 5 Areas Where Most Companies Struggle with Search
... And how you can improve them
In most organizations, the ease and effectiveness of site search, whether internal or external facing, can impact productivity and ultimately the bottom line. As the amount of data continues to grow, companies who are able to make the best use of their data will gain a competitive advantage.
However, most organizations do not have a search strategy in place (or a team dedicated to search) to optimize their search engines' potential. Keeping site search in-house is fine, but your company could be losing money if you are not continually tweaking and updating the data and relevancy algorithms on the backend.
Take a look at 5 reasons why you may struggle with maintaining a search engine in-house, and what steps you can take to improve it. Check out the infographic below.